Pat Riley is rooting for a Chiefs "three-peat" this Super Bowl Sunday. If it happens, the president of the NBA's Miami Heat will be cashing in. Zoom in: Riley owns six different trademarks tied to ...

Darren Rovell is reporting that Riley and the NFL have reached an agreement allowing the league to sell merchandise, calling it a "three-peat" if the Chiefs win their third consecutive Super Bowl ...

Pat Riley's long trademarked 'three-peat' can be used by the NFL if the Kansas City Chiefs win their third straight Super Bowl.

If the Chiefs hit three Super Bowl wins in a row, they may have to pay Miami Heat's Pat Riley before they can crank out T-shirts.