Undervalued stocks with high yields present a unique opportunity to capitalise on returns. But does the FTSE 100's largest advertising firm have recovery potential? The post Should I buy the ...
Ogilvy, Leo and FINCH all scored metal on day one of the Adfest Lotus Awards, presented last night at PEACH in Pattaya, ...
As AI continues to evolve, WPP his hoping to reposition itself at the forefront of industry engaged in an AI arms race.
This week’s Fresh Take newsletter features a look at PepsiCo’s acquisition of Poppi and what it means for the beverage ...
On this episode of CPG Week, the team unpacks PepsiCo’s unsurprising acquisition of better-for-you soda brand Poppi.
Pepsi will acquire the upstart prebiotic soda brand Poppi for nearly $2 billion. It may be a sign of the growing interest in the functional beverage market.
iion, today (March 19th, 2025) announced the revamp of fusiion, its comprehensive Gaming Marketplace that transforms how ...
Today, at Adobe Summit - the flagship digital experience conference - Adobe (Nasdaq:ADBE) unveiled a suite of product ...
The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.
Dotdash Meredith (DDM) has hired Jim Lawson to run its ad tech division D/Cipher. Plus, can Target become a true advertising ...
(Alliance News) - London-based advertising agency WPP PLC has lost a US contract with soft drinks maker Coca-Cola Co to Paris-based rival Publicis Groupe SA, the Financial Times reported on Friday.