The collapse of Starbucks stock signals that the company's turnaround is in deep trouble. How can CEO Brian Niccol impress ...

CEO Brian Niccol has made a lot of good moves at the coffee chain, but his latest plan should anger baristas and customers.

Starbucks hired a guy, uh, Brian, is it Niccol? I don’t know how to pronounce his last name, but, you know, he pitched ...

Starbucks (NASDAQ: SBUX) stock investors are enthusiastic about Brian Niccol's ability to drive improvement. *Stock prices ...

CEO Brian Niccol says he has started a Starbucks recovery. Quarterly same store sales and revenue will start to go up again, ...

Starbucks is taking a measured step back from automation in favor of improving workforce scheduling and operational ...

Starbucks is investing in more hours for baristas as other restaurant chains go in on AI.

As the coffee giant brings the personal touch back to its stores, Chief Technology Officer Deb Hall Lefevre's role is more ...

Starbucks faces challenges in reviving its business, CEO Brian Niccol said on Tuesday, after the coffee giant posted ...

Here’s why Starbucks employees are pushing against the company’s dress code changes, that took effect on May 12, and what the ...

Some Starbucks workers are striking over dress code changes that were implemented under CEO Brian Niccol, whose goal is to ...

While we aren't sure if baristas will face any sort of retribution for drawing this on customers' cups, this change hasn't ...