Kendrick Lamar favored a sporty aesthetic for his appearance at Apple Music’s Super Bowl LIX Halftime Show press conference on Thursday in New Orleans. The live spectacle, which takes place on Sunday, will also feature Lamar’s protégé, SZA.

Kendrick Lamar, Jon Batiste, Ledisi, Lauren Daigle and Trombone Shorty spoke about the Super Bowl and what we could see when each artist takes the stage on Sunday.

The rapper discussed his plans for the upcoming Super Bowl halftime show fresh off his Grammy win for song of the year.

The announcement of the Apple Music Super Bowl LIX Halftime Show press conference came the day after Kendrick dominated the 67th Annual GRAMMYs, as “Not Like Us” took home awards for Song of the Year, Record of the Year, Best Rap Performance, Best Music Video, and Best Rap Song.

Elsewhere around the world, the UK 's coverage is 100% free on ITV1 and through its on-demand platform, ITVX. In Australia, you'll also be able to watch the Halftime Show (and the game as a whole) for free on 7Plus. In Ireland, it'll be on Virgin Media One and VM Play, while in Mexico you can tune into Azteca 7.

Thursday's press conference might reveal some new details about the halftime show performance, but headliners often keep a few secrets.

One of the major non-football storylines that centers around the Super Bowl is the halftime show. These days, the halftime show is one of the most exciting performances of the year and is headlined by some of the biggest artists of all time.

Kendrick Lamar's halftime show producer promises a performance 'like none other in Super Bowl halftime history.'

Kendrick Lamar will have a chance to join this list after he takes on the NFL's biggest stage at Super Bowl LIX.