Conceptualised by Toaster INSEA, the campaign targets media and marketing decision-makers with billboards near key brand hubs ...

The campaign, ‘It’s Time to Advertise on Snapchat’, is a vibrant and unmissable invitation to brands and marketers.

Aditya Babbar, VP and Head of Product Marketing & E-commerce Business at Samsung Mobile India, told e4m that the company is doubling down on experience-led retail and creator-driven storytelling ...

Campaign Middle East rounds up the latest platform updates on social media and streaming platforms from June. Here are the ...

Brands are increasingly looking to build relevance and trust in tier markets with the help of regional storytelling and ...

In a world drowning in digital noise, this is how you actually show up. Experiential marketing isn’t just a trend. It’s a shift from the digital back to the physical. It's a reminder that the best ...

ArabyAds has secured the prestigious Snapchat Advanced Partner badge, marking a significant milestone that positions the UAE-based ad-tech firm at the forefront of digital innovation across the ...

As creators become more entrepreneurial, advertisers look to up their spending next year on digital on the heels of Cannes Lions ...

Snapchat has released its Snap Summer Guide 2025, offering advertisers across the region a roadmap to capture attention a ...

In the next decade, the companies that win won't just have the best products - they'll also have the best stories.

Snap's annual revenue soared by a whopping 64% in 2021 as Apple's privacy changes were still in the process of taking effect, ...