But Tesco’s birthday cake sandwich has what we reckon could be a further claim to sandwichicity: it’s part of the meal deal.

The Birthday Cake sandwich has been launched for four weeks in 1,000 locations across the UK. It can be purchased alone for ...

Unlike the thick wodge M&S presented a few months ago, Tesco’s sweet treat is the same size and shape as a regular ...

Tesco has launched a limited-edition birthday cake sandwich to celebrate 30 years of its Clubcard scheme – and the sweet ...

Tesco has released a birthday cake-flavoured sandwich two months after the controversy sparked by the viral M&S strawberries ...

TikTok is obsessed with Tesco’s new birthday cake sandwich - a sweet, sprinkle-filled sando released as a limited edition. One video has racked up over 1 million views. This follows M&S, which ...

The unusual creation is made up of two slices of birthday cake flavoured bread, a vanilla buttercream and raspberry jam ...

Tesco’s Victoria sponge-inspired birthday cake sandwich hits 1,000 stores for four weeks as part of its meal deal offer.

It's not been done to copy Marks and Spencer and in fact Tesco was there first with a Strawberries & Cream sandwich back in ...

The Limited Edition Birthday Cake Sandwich hit Tesco stores in the United Kingdom earlier in the week, and is understood to be available for four weeks.

We just tried Tesco’s viral “birthday cake” sandwich – and we have mixed thoughts - The limited-edition sweet sando is only ...

The limited-edition sandwich, released to mark the 30th anniversary of the Tesco Clubcard, will be on sale for four weeks at 1,000 stores.