Retail’s power dynamic is shifting fast -- and younger consumers are in the driver’s seat. While older shoppers pull back, ...

Most consumers are satisfied with the recommendations they receive from AI shopping assistants, yet skepticism about the technology persists, according to a recent study by a product experience ...

Although building trust through a carefully crafted brand message is still important, artificial intelligence may be undermining its traditional influence. “AI isn’t just helping businesses create ...

Most online retailers deploy analytics software that can generate insights into how shoppers engage — which products they search for, how they navigate categories and brands, which activity correlates ...

OpenAI on Monday announced it is adding specialized shopping features to its ChatGPT chatbot. Some tech watchers see the move as an effort to compete with AI rival Google by creating a better, more ...

Online search remains a cornerstone of the digital shopping experience, yet many e-commerce sites still miss the mark — frustrating customers and driving them toward brick-and-mortar competitors.

Financial technology platform Wildfire Systems launched a hosted and fully managed branded shopping portal in March to complement its existing e-commerce platform. The portal features cashback, ...

Merchants lose billions to fraud every year, but theft estimates are often underestimated. That’s because, as a report released Wednesday pointed out, the actual cost of fraud can be much higher.

Deepfake fraud is rapidly emerging as one of the most dangerous cyberthreats, eroding consumer trust in biometric authentication. AI-generated attacks manipulate Face ID and voice authentication to ...

AI-powered mobile apps are rapidly shaping the digital economy, driving consumer engagement and spending. However, as this trend accelerates, stronger trust in e-commerce platforms is essential to ...

In today’s visually-driven digital world, images are no longer just for aesthetics — they are the reason why people buy. Customers rarely make time to read lengthy text. With attention spans ...