DiCaprio has long been known to have an affinity for the Daytona: Back in the ’90s he was photographed in a Zenith-powered ...

As Rolex deepens its ties to the world of film, Leonardo DiCaprio joins an elite circle of Testimonees, standing alongside ...

When Roger Federer was spotted wearing a mysterious Swiss watch while eating Swiss things in the Swiss mountains, the Land-Dweller wasn't official. Which is why the crown for first wearer of Rolex’s b ...

When Leonardo Dicaprio was announced as Rolex’s newest Testimonee—the Crown’s term for ambassadors—there was but one thing on our mind. While the brand will certainly support the legendary ...

A Rolex commercial-part of the watchmaker's new "Reach For the Crown" campaign-aired at least two times during the broadcast. It featured clips of Leonardo DiCaprio, the brand's newest "Testimonee ...

The film finds DiCaprio playing a hard-living revolutionary who is trying to rescue his kidnapped daughter. In off-beat, ...