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The urge to make your devices, accessories, appliances smart can get pretty powerful these days. However, these smart gadgets leave us scratching our heads.

FLC Marketing Group's Nidhi Sehgal says the future of brands is integrated shopper and experiential marketing.

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Running an online store isn’t just about selling products—it’s about keeping customers engaged and coming back for more. If your store doesn’t offer a great user experience, people will leave without ...