News

NIL impact on March Madness? In the 2025 NCAA Tournament's Final Four, not as much as you'd think
The money the best players can command in NIL is rapidly approaching some of the dollars that the best coaches make and while ...
How Intuit Executed NIL Deals In Real-Time During March Madness
Intuit challenged itself to execute new name, image and likeness partnerships in real-time as up-and-coming stars emerged ...
The Simpsonian2dOpinion
NCAA, NIL and the Transfer Portal are Going to Change March Madness
There’s nothing better than March Madness. For three weeks, 64 teams are prepared to battle for the championship. Who will ...
No more March Madness Cinderellas? NIL, transfer portal boosting favorites over underdogs
No team seeded No. 4 or better lost their first-round matchup in 2025. Is this the new normal or can March remain "mad" in the NIL era?
WFMY News217d
College coaches see a game shifting beneath piles of NIL cash as March Madness arrives
SAN ANTONIO — More than the deep runs in March Madness, the 660 victories over ... claiming he did not make good on promises to pay them NIL money in a dispute seen elsewhere this past season.
Newsweek29d
Jeremy Roach Talks NIL, March Madness, and Mental Health Advocacy
James joined Newsweek in March 2024 ... making the right NIL decisions, or promoting mental health awareness, Roach is leaving a lasting impact on college sports. For more on NCAA, head to ...