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McDonald's reminds us who started the no-logo trend with new campaign
W e've seen various brands drop their logo on adverts lately, and McDonald's is the latest to release a spot with almost no ...
Ad of the Day: McDonald’s ditches logo and lets breakfast speak for itself
The campaign from ad agency Leo Burnett is the new instalment of the fast food brand’s ‘Breakfast, done properly’ campaign.
Only McDonald's could have made these bold new ads
We've seen various brands drop their logo on adverts lately, and McDonald's is the latest to release a spot with almost no ...
Coca-Cola scraps its logo in the return of an iconic campaign
"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, ...
Creative Review1mon
Why are so many brands playing with their logos?
Brands seem happier than ever to adapt or remove their apparently untouchable logos. The effect is often striking visually, but does it always work? We speak to the creatives behind ads for McDonald’s ...