Duke Cannon is one men's grooming company that's gambling on a unique ad campaign to draw interest during March Madness The ...

First, from 1965 to 1967, disagreement persisted as to whether IU should have invested in a real, live bison or a humanoid mascot costume like other universities had adopted. When the university ...

According to Xavier's website, D'Artagnan, one of the story's main characters, was based on a real person named Charles de ...

Arizona’s Grand Canyon, also playing in the men’s and women’s NCAA tournaments, started its Antelope nickname in 1949, later ...

Indiana University Student Government recently passed a bill to make the bison the official mascot of the Hoosiers. IU football is posting bison to X.

Madness isn't just about highlighting the best NCAA Division I Men's Basketball teams. It's also about the mascots.

The Blue Blob was created in 1985 as a kid-friendly alternative to the sometimes-scary main mascot. The costume features a Muppet-like nose, hound eyes and, of course, blue fur. "A star of stage ...

So instead of a live bison at games, a costume was quickly created for a student to wear as the Hoosiers mascot. That iteration of the IU Bison made just one appearance at the November 1965 game ...

Peters was the mascot for a homecoming football game against Villanova, in which the Musketeers defeated the Wildcats 35-0. His costume consisted of a white blouse with blue pleated sleeves ...