The Elk Grove City Council will conduct a public hearing and potentially introduce an ordinance amending the Old Town area to ...

Yet another study is supporting the notion that the blockbuster GLP-1 drug Ozempic can help problems drinkers curb ...

B efore 2025 was named the year of the health drink, before matcha lattes became a status symbol and before anyone was ...

Luka Doncic's Lakers debut has the basketball world talking. That includes its corporate sponsors - namely, Gatorade.

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale ...

Liquid Death's first national Super Bowl ad, from its in-house creative team, says it's okay to drink on the job.

Sales of non-alcoholic beer, wine and spirits surged 26% over the past year to top $800 million in the US, market research ...

Amid the rise in alcohol-free consumption, U.S. sales of alcohol have reportedly dropped by one percent for the first time ...