The kickoff to Super Bowl LX is nearly a year away, but NBCUniversal is already at work trying to tackle ad dollars for the ...

February of 2026 cannot get here fast enough for the NBC ad sales team. The network will have an outstanding trio of tentpole ...

While Fox was able to sell some commercials for an eye-popping ... “incumbent” advertisers from its last Super Bowl showing in 2022. TV networks typically give those past sponsors an exclusive ...

Comcast (CMCSA) is looking to sell Super Bowl LX advertisement slots for $7M apiece, according to a Variety report from ...

Super Bowl Sunday on Feb. 9 exceeded 110 billion viewing minutes, the second most-watched day of TV in the history of Nielsen's monthly Gauge reports ...

With NBCUniversal’s asking price for a 30-second ad in Super Bowl LX being $7M, some buyers are surprised at the cost.

Super Bowl Sunday was the second most-watched day of TV in the history of Nielsen’s ... and the simulcast on free ad-supported platform Tubi that accounted for a third of streaming usage.

Super Bowl TV spots remain legendary for their mass reach ... But after exiting this partnership in 2022, they seemingly stepped away from the big game. This year, however, Pepsi made a surprise ...

Tubi, the free ad-supported streamer owned by Fox ... The most-watched programs on broadcast TV after the Super Bowl (and pre- and post-game programming) were the “Saturday Night Live ...

Fox invested a lot into its promotion of IndyCar ahead of the first race as its media rights holder. So, what does the high ...

Sunday's TV-only figure falls just short of NBC's 'total audience delivery' number for IndyCar's 2022 season-opener ... 30 million in TV time during its Super Bowl coverage — in the promotion ...