The advertising industry has united to form the AI Council of Experts, bringing together leaders from brands, agencies, ...

Australia’s marketers must face the challenges of economic volatility and ride the roller coaster to growth. Josh Faulks, the ...

Meta has announced plans to roll out Marketing Messages in the second half of 2025. The tool, offered through Facebook and ...

Colony Group has appointed Tracey La Spina lead strategist across its agency network, which includes Creative Outpost, Orange ...

AI won’t kill creativity but it will put down slow and bloated ways of working, according to Mandie van der Merwe, CCO at ...

Meta lifted revenue 16% to $US42.31 billion in the March quarter as the company doubled down on AI and released a stand alone ...

Microsoft’s search and news advertising revenue, helped by AI-powered systems, increased 21% in the March quarter. Overall ...

New streaming service HBO Max has impressed Australian media buyers with its proactive market launch, already distinguishing ...

The wave of highly targeted, capability-driven acquisitions is reshaping what scale, value, and competitiveness look like." ...

Naked Wines is tapping into the noise of the federal election with the launch of The Naked Wines After Party, a new campaign by creative studio Supermassive.

Tim Harper-Russell has joined independent agency The Advertising Works in the newly created role of growth director. he will ...