As Snapchat continues to invest in creator tools and monetization strategies, I anticipate more brands embracing it as a key part of their influencer marketing strategy.

Post Consumer Brands created its own custom Snapchat Filter to promote its Honeycomb cereal – and it was very sweet! Screenshot from Snapchat.com, August 2024 4.

Dive Insight: With the launch of Creator Collab Campaigns, Snapchat is attempting to shore up additional advertiser interest at a time when influencer marketing is growing compared to other paid ...

There are other platforms taking social media advertising for businesses by storm, namely Snapchat and TikTok. For instance, TikTok is becoming a powerful marketing player and has grown in ...

Through Snapchat's application programming interfaces (APIs), marketers will now be able to discover creator profiles within Later's influencer marketing platform, and access automated content ...

A forthcoming Snapchat redesign to create a unified feed has some publishers concerned the app will deprioritize their ... CEO of the influencer marketing agency Influencer, of Snapchat's redesign.

Later, a leader in influencer marketing and social media management software and services, today announces a partnership with Snap Inc. (NYSE: SNAP), that redefines creator partnerships and ...

We explain how to opt out of Snapchat's marketing feature. Written by Isobel O'Sullivan. Updated on September 18, 2024 . Snapchat’s ‘My Selfie’ feature lets you create fun, ...

Creator marketing is becoming more influential.” Kid Cudi with Snap’s Manny Adler Kid Cudi (real name: Scott Mescudi) performed Wednesday night (May 6) in front of an invitation-only crowd of ...

ArabyAds has secured the prestigious Snapchat Advanced Partner badge, marking a significant milestone that positions the UAE-based ad-tech firm at the forefront of digital innovation across the ...

Snapchat Expands Creator Offerings Through Partnership With Later - 03/05/2025. ... Performance Marketing Insider Summit December 14 - 17, 2025, Deer Valley. Recently Concluded Events ...