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NBA logo creator Alan Siegel explains why he chose Jerry West’s likeness: "It was just one of those things that clicked"
People around the NBA suggested a logo change. Kyrie Irving started an ... "There were those who said, if it should be a person, it should be Michael Jordan, or LeBron James or Kareem Abdul ...
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The photo behind the NBA logo has surprisingly humble origins
The NBA logo is synonymous with sporting excellence, representing the enduring strength and discipline of the sport, but believe it or not, the classic emblem has surprisingly humble origins.