In response, the company created the Arch Deluxe, which featured a quarter ... They stayed on the menu until 2020, when McDonald’s decided to pare back its menu in response to the coronavirus.

Made with a generous beef patty, peppered bacon, American cheese, and a host of salad toppings, the Arch Deluxe seemed to ...

McDonald's killed the item after expanding its Angus burger line. McDonald's spent $100 million marketing the Arch Deluxe in 1996. It contained peppered bacon, lettuce, tomato, cheese, onion ...

Despite McDonald's massive promotional efforts, the Arch Deluxe remains as one of it's most notable marketing missteps in history.

With the test, it appears that McDonald's "Arch Sauce" has returned to the menu for the first time since ... McDonald's debuted as a topping for the Arch Deluxe - a sandwich aimed at more ...