Ice cream brand Magnum has released an immersive new campaign that makes ingenious use of sonic branding. Capitalising on the iconic cracking chocolate sound associated with its sweet treats, the ...

Motorists tuning into Heart via DAB radio have their listening interrupted by the brand's 'crack' when they pass digital ...

The collaboration, Sioux's first new recording in nine year, is currently soundtracking an advert for Magnum ice cream. Talking about ... boost after fronting TV ads for Country Life butter.

Focusing on premium formats, Magnum has integrated an audio “crack” into its latest OOH campaign in Dublin, bringing its ...