In a world of transfer portals and NIL deals, Clemson Offensive Line Coach Matt Luke insists that genuine "relationships" with players and their families remain the ultimate "secret sauce" for success.

Collectively, Wilson and other top NIL agents Chase Moss, Sean Brown and Daniel Fondong have successfully negotiated NIL deals worth over $18.5 million total in 2025 for student-athetes.

JuJu Watkins, Flau’Jae Johnson and Azzi Fudd are among 14 top women’s college players signing NIL deals with Unrivaled, the league announced Saturday.

Unrivaled, the professional women's 3-on-3 basketball league founded by WNBA stars Napheesa Collier and Breanna Stewart in 2023, continued its impressive growth by announcing NIL deals with several college stars on Saturday. Unrivaled signed the following players to NIL deals, with amounts yet to be disclosed:

The goal is to prevent schools from utilizing booster-driven entities to funnel payments to recruits and transfers.

With these deals coming down to high schoolers, we took a look at some interesting NIL deals. To stream 13WMAZ on your phone, you need the 13WMAZ app. Download the 13WMAZ app

Even though million-dollar deals generate headlines, most college athletes aren’t getting rich off their NIL deal. According to NCAA data, the median total earnings per athlete in 2024 was about ...

Deloitte also shared that about 80% of NIL deals with public companies were valued at less than $10,000 and 99% of those deals were valued at less than $100,000 — figures that suggest the ...

How have NIL and the transfer portal reshaped MAC football? We asked coaches and players from around the conference how they've adapted to a new era: