Erivo and Ariana Grande were on hand to introduce the first footage of the sequel at CinemaCon. Follow the yellow brick road to the conclusion of Elphaba's story. A lucky few got the chance to get a glimpse of that journey in the first trailer for Wicked: For Good at Universal's CinemaCon presentation on Wednesday evening.

Both Erivo and Grande took the stage to introduce "For Good" alongside director Jon M. Chu and producer Marc Platt. Chu reminded that this is the third year "Wicked" has closed Universal's CinemaCon presentation;

Ariana Grande and Cynthia Erivo both took inspiration from Elphaba's wardrobe for the beginning of the Wicked: For Good press tour. The stars each sported all-black ensembles while taking the stage at CinemaCon 2025 on Wednesday,