The disgraced former marketing executive who tanked Bud Light’s brand has landed a new job at LIV Golf, in an unlikely ...

LIV Golf is a controversial professional tour backed by Saudia Arabia's Public Investment Fund that launched as a rival to ...

Alissa Heinerscheid made the headlines for all the wrong reasons back in April 2023 when she opted to hire transgender ...

Bud Light's former marketing exec Alissa Heinerscheid, of Dylan Mulvaney campaign fame, landed a gig with the Saudi-funded LIV Golf.

Headline: Red Flag Warning from THU 11:00 AM CDT until THU 10:00 PM CDT Bulletin: ...RED FLAG WARNING REMAINS IN EFFECT UNTIL 9 PM MDT /10 PM CDT/ THIS EVENING FOR WIND AND LOW RELATIVE HUMIDITY ...

The former Bud Light executive behind the company's ill-fated promotion with transgender influencer Dylan Mulvaney is now working for LIV Golf in a stunning turn of events. Alissa Heinerscheid ...

Alissa obviously made a mistake, but, frankly, I believe in second chances and am rooting for her,” the ex-colleague added. Frericks, author of the book “Last Call for Bud Light,” wrote that ...

Alissa Heinerscheid was placed on leave by Anheuser-Busch and eventually left the company after her efforts to woke-ify Bud Light through a partnership with transgender influencer Dylan Mulvaney.